We are Trust

Our mission is to shorten the path between people at-risk and their access to care and support


Community Based Organizations leverage our white-label SMS messaging platform to send trusted messages to each of their network families and individuals. Since these messages come from a known person (the CBO Officer), members respond with trust and hope.

  • Launch a simple SMS campaign in your members’ language
  • Gain insights on their needs and connect in their time
  • Design a care map relevant to their needs to provide support and care services

Using the Trust engagement platform, Community-based Organization members can bring multiple partners into an integrated experience—from community housing, pharmacies, food banks, care providers, and numerous others who are all currently working in silos. This helps reduce friction for the community members who have typically avoided receiving services due to fear or inability to find the right support provider.

  • Find care and support providers within the app
  • Message, connect, and organize for your members to receive services
  • Set up calendar and reminders to ensure the community member is able to access the venue and services

SMS is an established technology, and community members do not need to download an app or access multiple other applications to engage with Community-based Organization officers. Community officers can launch simple questions, surveys, or direct enquiries to receive answers from members, and personalize their experience—from information, care alerts, service provisioning, and delivery. This can be scaled for all their members using our intelligent analytics.

  • Deliver unique services based on the individual’s needs
  • Ensure members receive and consume services, and are continually engaged
  • Scale this across members for each community officer, share intelligence, and develop immersive experiences

A Diverse Team with Strong History of Working Together & Unfair Scaling Advantage

Vineet Gulati

Built & Scaled venture-backed healthcare companies; Led regulatory programs with FDA, Grew Capgemini Healthcare Practice from $2m to $45m ARR

Jesus Saucedo

Former VP, Sutter Health; Front-line ED Physician Leader 20+ years and Latino Healthcare Thought Leader

Abby George

Former VP, Workplace Investing, Fidelity Investments. Built and Scaled Health Savings Account Business from inception to 3rd largest USA administrator

Liza Danzig

Former CMO, PAXVAX Vaccines, Advisor, HealthExpense. Infectious Disease Specialist and Nationally recognized leader in vaccines development

Petru Soroaga

Directs the technology roadmap with an international & distributed team; Led Startup Engineering Teams for past 15 years; Lead Engineer, HealthExpense

Kelly Walsh

Oversaw $200M+ healthcare plan as former CFO, Kaiser Indemnity Corp; CFO for several healthcare companies from startup to Pre-IPO

Divyesh Motiwalla

Responsible for the development of AI models for personalized communications and engagement. Former Architect, HealthExpense

Amit Jindal

Former SVP, Revenue Growth at RxAdvance and Healthcare Indistry Leader, Teradata

Jen DeLara

Impact Leader and Community Builder. Works with our community partners and sponsors to develop trusted engagement programs.

A Mission-aligned Medical & Advisory Board to Propel Growth

Jim Hickman

Former CEO Center of Youth Wellness Better Health East Bay (Sutter Health), Advisor Camden Coalition of Healthcare Providers

Guadalupe Pacheco

Former Senior Health Advisor, US Dept. Health & Human Services, Office of Minority Health

Bob Hinckley

Former EVP and CSO, CDPHP Health Plan New York, NY Office of Governor, Dep. Secy. For Health and Human Services

Greg Buchert, MD, MPH

Former President and CEO, Blue Shield of California Promise Health Plan, Executive Advisor

Maria Hernandez

Health Equity Innovator and Strategy Leader, 50/50 Women on Board Semi-Finalist, ESG Advocate

Kevin Mowll

Former VP tufts Health Plan, Medicare Products- Capital District Physicians Health Plan

Paul Ford

Managing Partner, DS9 Former Executive, Safeway Health, Mercer, Aetna

Henry Eickelberg

Former Corporate VP, Human Resources, General Dynamics; Presidential Appointee & Board, Pension Benefits Guaranty Corp

Aparna Gulati, MD


Huy V. Ngo, MD

Physician, Valley Healthcare FQHC, Board certified Geriatric Care Specialist

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